{"id":5177,"date":"2018-07-06T16:55:20","date_gmt":"2018-07-06T16:55:20","guid":{"rendered":"http:\/\/www.beer-syndicate.com\/blog\/?p=5177"},"modified":"2018-07-06T20:58:28","modified_gmt":"2018-07-06T20:58:28","slug":"sam-adams-poke-woke-and-youre-next","status":"publish","type":"post","link":"http:\/\/beersyndicate.com\/blog\/sam-adams-poke-woke-and-youre-next\/","title":{"rendered":"Sam Adams: From Poke to Woke&#8230; And You&#8217;re Next"},"content":{"rendered":"<p><span style=\"font-size: 10pt;\">\u201c<em>A wise man can hear profit in the wind.<\/em>\u201d<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">-22<span style=\"font-size: 8pt;\"><sup>nd<\/sup><\/span> Rule of Acquisition<\/span><\/p><!--CusAds0-->\n<p><span style=\"font-size: 10pt;\">Last year we published an article entitled <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"http:\/\/www.beersyndicate.com\/blog\/sam-adams-the-waking-giant\/\" target=\"_blank\" rel=\"noopener\"><strong><u>Sam Adams: The Waking Giant<\/u><\/strong>.<\/a><\/span>\u00a0 In it, we compared The Boston Beer Company, commonly referred to as \u201cSam Adams\u201d after its flagship beer, to a slowly waking giant, and made the case that the brewery was poised for a rebound particularly in regards to the company\u2019s stock price <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/finance.yahoo.com\/quote\/SAM\/\">(NYSE: SAM).<\/a><\/span><\/span><\/p>\n<p><span style=\"font-size: 10pt;\">At that time, the company\u2019s valuation was taking a beating with shares trading for around $150 a piece down from a high of around $315 just two years prior despite being the second-largest craft brewery in the U.S.\u00a0<span style=\"font-size: 8pt;\">\u00b9<\/span> \u00a0We suggested that co-founder, billionaire, and Harvard grad Jim Koch was making some noticeable and innovative changes to his typical play-it-safe brewing philosophy which could spell big profit for the company.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">For general readability, we focused more on a shift in the spirit of the company instead of an in depth discussion of the fundamental and technical analysis behind the reasons why we felt a course-change was underway at Sam Adams.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">The bear that is Sam Adams (read: Jim Koch) was getting pokes from both external forces but more importantly from folks within the company encouraging Koch to compete with other craft breweries with flavorful trending beer styles including a juicy, hazy New England IPA of its own (Boston is in the heart of New England, after all).<\/span><\/p>\n<p><span style=\"font-size: 18pt;\"><strong>Moment of Truth<\/strong><\/span><\/p>\n<p><span style=\"font-size: 10pt;\"><em>So how did our prediction turn out?<\/em><\/span><\/p>\n<p><span style=\"font-size: 10pt;\">Let\u2019s put it this way: if someone had invested in Sam Adams at the time we ran the article, that someone would be up about 100% right now.\u00a0 Not too shabby.<\/span><\/p>\n<p><a href=\"http:\/\/www.beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart.png\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-5178\" src=\"http:\/\/www.beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart.png\" alt=\"\" width=\"1692\" height=\"870\" srcset=\"http:\/\/beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart.png 1692w, http:\/\/beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart-300x154.png 300w, http:\/\/beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart-768x395.png 768w, http:\/\/beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart-1024x527.png 1024w, http:\/\/beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart-900x463.png 900w, http:\/\/beersyndicate.com\/blog\/wp-content\/uploads\/2018\/07\/Sam-Adams-1-Year-Chart-1280x658.png 1280w\" sizes=\"(max-width: 1692px) 100vw, 1692px\" \/><\/a><\/p>\n<p><span style=\"font-size: 10pt;\">For comparison\u2019s sake, if that same someone had instead put their money into a Bank of America savings account back then, they\u2019d be up about .01% today.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">To be fair, given enough time the money in the savings account would eventually yield the same return as that investment in Sam Adams.\u00a0 Of course, that would only take about 10,000 years, but who\u2019s counting.<\/span><\/p><!--CusAds0-->\n<p><span style=\"font-size: 10pt;\">Joking aside, this article isn\u2019t really about how we predicted a winner, but more importantly, how you can.<\/span><\/p>\n<p><span style=\"font-size: 18pt;\"><strong>Channeling Your Inner Profit<\/strong><\/span><\/p>\n<p><span style=\"font-size: 10pt;\">Back in 1923, Edwin Lef\u00e8vre wrote what is now considered a classic investment book titled <strong><em>Reminiscences of a Stock Operator<\/em><\/strong>.\u00a0 Some of the most successful stock traders of the modern era include that book in the syllabus of required reading for both Wall Street newbs and gurus alike.\u00a0<span style=\"font-size: 8pt;\">\u00b2<\/span><\/span><\/p>\n<p><span style=\"font-size: 10pt;\">Similar to the investment philosophy of legendary money manager Peter Lynch<span style=\"font-size: 8pt;\">\u00b3<\/span>, Lef\u00e8vre offered a practical common-sense approach to stock trading, insisting that savvy traders use their knowledge of the world to elicit profit in the market.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">Predicting that Sam Adams\u2019 share price would bounce back wasn\u2019t magic.\u00a0 It was simply the result of being immersed in the world of beer and then intersecting that knowledge with an understanding of the stock market (20 years\u2019 experience in trading stocks doesn\u2019t hurt either).<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">If you made a bundle by investing in Sam Adams recently, cheers.\u00a0 If you missed that boat, don\u2019t sweat it because as seasoned investors know the deal of the century comes along once a week.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">The more important message to you, my dear beer-loving reader, is this: be mindful not to discount the value of your passion for beer, homebrewing or whatever else your thing might be.\u00a0 Often times, there\u2019s substantial profit to be had for those who seek opportunity by applying their personal interests to the market appropriately.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">This is increasingly true in today\u2019s side-hustle economy where fortune commonly shines its face on the business-ninja who aligns their passion with market conditions.<\/span><\/p>\n<p><span style=\"font-size: 18pt;\"><strong>From Poke to Woke<\/strong><\/span><\/p>\n<p><span style=\"font-size: 10pt;\">A year ago, we suggested that Sam Adams was a bear with the passion and talent to lead again. The bear\u2019s eyes were just starting to open.\u00a0 It just needed a little poke.\u00a0 That the bear is now woke.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">Today, we\u2019re suggesting that the same is true for many of us.\u00a0 Some of us just need a little poke.<\/span><\/p>\n<p><span style=\"font-size: 10pt;\">Poke.<\/span><\/p>\n<hr \/>\n<p><strong>Hi, I\u2019m Dan<\/strong>: Advocate\u00a0of day-seizery, dream-manifestification and community giving-back-ery.<\/p>\n<p><a href=\"http:\/\/www.beersyndicate.com\/blog\/wp-content\/uploads\/2018\/05\/Logo.png\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-5133\" src=\"http:\/\/www.beersyndicate.com\/blog\/wp-content\/uploads\/2018\/05\/Logo.png\" sizes=\"(max-width: 115px) 100vw, 115px\" srcset=\"http:\/\/www.beersyndicate.com\/blog\/wp-content\/uploads\/2018\/05\/Logo.png 115w, http:\/\/www.beersyndicate.com\/blog\/wp-content\/uploads\/2018\/05\/Logo-88x88.png 88w\" alt=\"\" width=\"115\" height=\"116\" \/><\/a><\/p>\n<p><span style=\"font-size: 8pt;\"><strong>References:<\/strong><br \/>\n1. \u201cBrewers Association Releases 2017 Top 50 Brewing Companies By Sales Volume.\u201d\u00a0<i>Brewers Association<\/i>, 23 Mar. 2018, www.brewersassociation.org\/press-releases\/brewers-association-releases-2017-top-50-brewing-companies-by-sales-volume\/.<br \/>\n2.\u00a0Schwager, Jack D.\u00a0<i>Market Wizards: Interviews with Top Traders<\/i>. John Wiley &amp; Sons, 2013.<br \/>\n<\/span><span style=\"font-size: 8pt;\">3.\u00a0Lynch, Peter, and John Rothchild.\u00a0<i>Beating the Street<\/i>. Easton Press, 1993.<br \/>\n<\/span><\/p>\n<!--CusAds0-->\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>\u201cA wise man can hear profit in the wind.\u201d -22nd Rule of Acquisition Last year we published an article entitled Sam Adams: The Waking Giant.\u00a0 In it, we compared The Boston Beer Company, commonly referred to as \u201cSam Adams\u201d after its flagship beer, to a slowly waking giant, and made the case that the brewery [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[589],"tags":[1126],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v14.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Sam Adams: From Poke to Woke... 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